Beyoncé Just Gave 2017’s “Groutfit” The Thong Treatment: A New Era of Monochrome Fashion

When it comes to setting trends, few do it with the precision, confidence, and sheer star power of Beyoncé. From her early Destiny’s Child days to her current status as a global fashion icon, Queen Bey has always known how to take a style and make it undeniably her own. Her latest fashion move? Reviving 2017’s beloved “groutfit” and elevating it with an unexpected, daring twist: the thong treatment.

For those unfamiliar, a “groutfit” is a monochromatic gray outfit—a trend that gained popularity in 2017 when celebrities and influencers started embracing the cozy yet stylish look. Traditionally associated with sweatpants and hoodies, the groutfit quickly became a chic streetwear staple, proving that gray-on-gray doesn’t have to be dull. But leave it to Beyoncé to take this understated trend and turn it into a head-turning fashion statement.

The Evolution of the Groutfit

The groutfit first gained traction when minimalism in fashion was on the rise. Gray, often considered neutral and unassuming, became the perfect base color for monochrome dressing. Celebrities like Kim Kardashian, Gigi Hadid, and Rihanna rocked groutfits in various forms—from oversized sweats to structured suits—demonstrating its versatility. The key to nailing the look was layering different shades of gray to add depth and sophistication.

However, by 2019, the groutfit trend had somewhat faded, giving way to more vibrant hues, neon aesthetics, and bold color-blocking. But, as fashion is cyclical, it was only a matter of time before monochrome made its way back—and who better than Beyoncé to bring it to the forefront once again?

Beyoncé’s Groutfit 2.0: The Thong Twist

Beyoncé’s recent take on the groutfit is anything but conventional. Instead of the classic cozy sweats, she opted for a more structured, body-hugging version, featuring a high-waisted gray bodysuit, thigh-high boots, and an exaggerated blazer. But what truly set her look apart was the daring, exposed thong detail, peeking out above the waistband—a bold nod to the Y2K fashion revival.

The exposed thong trend, also known as the “whale tail,” first became popular in the late 1990s and early 2000s, thanks to icons like Britney Spears, Christina Aguilera, and Paris Hilton. It was a defining feature of low-rise jeans, adding an element of rebellious sensuality to casual outfits. Fast forward to 2024, and the trend has made a roaring comeback, now being embraced with a more sophisticated and high-fashion approach.

Beyoncé’s version of the look exuded power and confidence. Rather than feeling overtly risqué, the way she styled the ensemble added an air of effortless luxury. The carefully curated balance between structure and skin made it clear that this was not just a nod to past trends but an evolution of them.

Why Beyoncé’’s Look Matters

Whenever Beyoncé steps out in a new trend, the fashion world pays attention. Her ability to merge nostalgia with modern aesthetics sets her apart as a true style innovator. The combination of the groutfit and the thong detail showcases her mastery of blending different fashion eras seamlessly.

Additionally, her take on the trend speaks to a larger movement in fashion: the reclamation of Y2K aesthetics by women who originally wore them in their youth. The exposed thong, once criticized as “trashy” or “too revealing,” is now being embraced as an intentional style choice that celebrates body confidence rather than objectification.

Beyoncé’’s groutfit moment also emphasizes the power of monochrome dressing. Wearing one color from head to toe creates a visually striking effect while allowing for playful experimentation with textures, silhouettes, and accessories. It’s no surprise that monochrome looks have dominated recent runway shows, with designers reimagining single-color dressing in bold, unexpected ways.

How to Style the New Groutfit Trend

For those looking to channel Beyoncé’’s updated groutfit, there are several ways to incorporate the trend into your wardrobe:

1. Play with Proportions

Beyoncé’’s look worked because of the balance between fitted and oversized elements. If you’re wearing a bodysuit or a form-fitting base, add an oversized blazer or a long trench coat for contrast.

2. Experiment with Textures

To avoid a flat or dull appearance, mix different fabric textures. Pair a sleek leather bodysuit with a cozy knit cardigan or a wool blazer to create depth within your monochrome outfit.

3. Accessorize with Confidence

Gray may be a neutral color, but that doesn’t mean accessories have to be boring. Add statement earrings, layered necklaces, or a bold bag to elevate the look. If you’re daring enough, opt for a thong strap detail in a contrasting shade for extra visual intrigue.

4. Opt for the Right Footwear

Thigh-high boots, like the ones Beyoncé wore, elongate the legs and add drama. If that’s too bold for your taste, sleek ankle boots or pointed-toe heels in matching gray tones will create a similar streamlined effect.

5. Confidence is Key

Perhaps the most important takeaway from Beyoncé’’s look is the confidence she exuded while wearing it. Whether you’re rocking an exposed thong or a head-to-toe monochrome ensemble, owning the look with self-assurance is what truly makes it work.

Final Thoughts: The Groutfit Reborn

Beyoncé’s groutfit revival proves that no trend ever truly dies—it just evolves. By combining the minimalist monochrome aesthetic with the bold sensuality of the exposed thong, she has breathed new life into both styles, cementing their place in today’s fashion landscape.

As more celebrities and fashion influencers take note, it’s only a matter of time before we see the groutfit trend make a full-fledged comeback, this time with an edgier, sexier twist. Whether you choose to embrace the thong detail or stick to a more traditional monochrome approach, one thing is clear: gray is anything but boring, especially when styled with the finesse of Queen Bey.

So, are you ready to give the groutfit another go? If Beyoncé has anything to say about it, the answer is a resounding yes.